Our client is a leading financial services provider specializing in innovative investment strategies and financial solutions. They are dedicated to helping businesses and individuals achieve their financial goals through expert advice and comprehensive services.
As they continue to grow, they are seeking a highly organized and creative B2B Social Media Manager to enhance their digital presence and engage with their B2B audience. This role will also involve managing the founder’s thought leadership personal brand across social media platforms.
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Location: Fully-Remote (Work from Home), 9 AM – 5 PM EST
Key Responsibilities:
- Video Content Creation: Edit long-form videos into engaging reels, TikToks, and shorts to capture attention and convey key messages.
- Graphic Design: Utilize Canva to create visually appealing graphics that complement social media content.
- Content Posting: Schedule and post content across various social media platforms, ensuring consistency and timely delivery.
- Caption Writing: Craft compelling and informative captions that align with the brand’s voice and resonate with the target audience.
- Hashtag Research: Conduct research to identify relevant hashtags that will increase content visibility and engagement.
- Content Calendar Creation: Develop and manage content calendars to plan and organize social media activities in advance.
- Community Engagement: Actively engage with followers by responding to comments and messages, fostering a positive and interactive online community.
- Thought Leadership Management: Manage the social media presence of the founder, creating and posting content that establishes and enhances their thought leadership in the financial sector.
What Success Looks Like:
- Increased Engagement: Through strategic content creation and engagement, you have significantly increased follower interaction and engagement across social media platforms.
- Consistent Branding: You have maintained a cohesive and consistent brand image across all social media channels, enhancing the company’s online presence.
- Organized Content Strategy: Your well-structured content calendars have ensured timely and organized posting, leading to a more predictable and effective social media strategy.
- Thought Leadership Growth: The founder’s personal brand has grown in visibility and influence within the financial sector, thanks to your strategic management.
Required Skills and Qualifications:
- B2B Social Media Experience: Proven experience managing social media for B2Baudiences, with a strong understanding of industry best practices.
- Google Workspace Proficiency: Familiarity with Google Workspace for managing workflow and communication.
- Canva Skills: Good level of proficiency in Canva for creating graphics and visual content.
- Organizational Skills: Highly organized with the ability to manage multiple tasks and projects simultaneously.
- Creative Writing: Excellent English writing skills for crafting engaging captions and content.
- Content Creation: Ability to edit videos and create graphics that capture the essence of the brand and engage the audience.
Method of Application
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