About the role
Our Senior Content Marketer role partners with customers to produce strategies and manage content production for B2B SaaS companies. Your content will inspire and educate our customers customers, and you ll have a laserlike focus on the marketing goals and outcomes that matter in B2B SaaS. Your goal will be to generate proven results for customers, leading to long retention and upsells for Animalz
Responsibilities:
- 60% – Content strategy execution
- Research, outline, and write thoughtful and high-quality content that fuels marketing campaigns, including blog posts, ebooks, social media content, webpages, blog posts, and email copy
- 20% – Content strategy creation
- Create and optimize content strategies for customers with input and guidance from your Head of Content (your manager)
- Create and manage content calendars that align with a customer s content strategy
- Create a consultative experience for Animalz customers by offering expertise and thoughtful analysis of the content we create and how it impacts customer goals
- 20% – Account management
- Manage and assign work to freelancers, executing tasks such as preparing briefs, tracking due dates, reviewing work, and giving feedback to ensure high-quality content is delivered on time.
- Report on the results of the content delivered against the strategy created for our customers
Requirements:
- A strong marketing background and 4-8 years of experience in content marketing, preferably for a B2B company in a high-growth environment
- Demonstrable experience creating and executing a content strategy, tracking performance, and achieving high-impact results
- Examples of distilling complex topics into easily digestible, compelling assets
- Excellent grammar, writing, proofreading, and editorial skills
Nice to have:
- Knowledge of content reporting tools and metrics, including GA4, Ahrefs, Clearscope, GCS, Screaming Frog, and others
- Ability to interact with customers and offer consultative advice on SEO, content marketing, and content creation.
- Understanding of distribution channels for content, including search, social, and email
What we offer:
- Salary range: $65,000 – $80,000, depending on skills and experience.
- Flexible work from anywhere in the world, as long as you have at least 3 hours of overlap with EST hours
- For US-based team members: health insurance (80% company paid) plus dental and vision insurance (99% company paid)
- Unlimited PTO
- Paid parental leave
- Monthly wellness and lunch stipends
- For US-based team members: 401K fund
- Learning opportunities like internal workshops, talks, and courses
Method of Application
--ADVERTISEMENT--